Fast Food Restaurant Signage Project for Wayback Burgers in Dubai
Restaurant signage and branding installation for Wayback Burgers at Dubai Festival City Mall.
Wayback Burgers brought Metroplus in to deliver illuminated logo and lettering at Dubai Festival City Mall. Wayback Burgers' red logo and white lettering glow above the entrance.
Dimensional letters are CNC-cut and fabricated with clean returns, finished to the brand colour and mounted to a template so spacing and alignment stay exact. Logo panels are built as a single unit, with the mark, frame and lighting designed together so illumination is even and fixings stay hidden.
In food and beverage, signage is part of the appetite appeal. Warm, even light, legible names and menus, and a frontage that is easy to spot from the walkway or the street help turn passers-by into guests.
Working inside an operating mall means coordinating with the landlord's design team, following approval procedures and installing within agreed access windows, so the frontage opens on time and the walkway stays safe for shoppers.
All fabrication for this project was carried out in-house at our Jebel Ali and Sharjah production facilities, from shop drawings through to on-site installation, so design intent, quality and programme stay under one roof.
How the project was delivered
- Scope
- Illuminated logo and lettering for Wayback Burgers at Dubai Festival City Mall, from shop drawings to installation.
- Design response
- Wayback Burgers' red logo and white lettering glow above the entrance.
- Materials and build
- Dimensional letters are CNC-cut and fabricated with clean returns, finished to the brand colour and mounted to a template so spacing and alignment stay exact.
- Client
- Wayback Burgers
- Location
- Dubai Festival City Mall
- Sector
- Hospitality
- Scope
- Illuminated logo and lettering
- Delivered by
- Metroplus
Technology and fabrication
Feature elements and window displays are designed as part of the storefront, combining fabricated, printed and illuminated components. Backlit panels, mounted decorative pieces and applied graphics are coordinated so that the display holds up from outside the unit and up close.
- Backlit panels and applied graphics for window displays
- Mounted decorative elements fabricated to suit the concept
- Integrated lighting that shows the display after dark
- Careful installation to protect existing finishes
How we deliver
- SurveySite measurement and brand brief.
- DesignShop drawings and visuals for sign-off.
- ApprovalsLandlord and mall submissions handled.
- FabricationBuilt in our Jebel Ali and Sharjah facilities.
- InstallationInstalled, tested and handed over.
Project gallery
Signage types in this project
Each type below links to the full service page with materials, finishes and the delivery process.
