RDC, Abu Dhabi

RDC brought Metroplus in to deliver a large-format LED display at Abu Dhabi, UAE. A large LED screen fills the atrium wall, carrying bright campaign content that draws attention across the seating area below.

Display structures, cabling and ventilation are planned before installation so the screen stays level, safe and easy to maintain. Building-identity signage is planned from the elevations, with fixing, access and weatherproofing resolved before fabrication begins.

Digital displays turn a wall or facade into a live channel, so structure, cabling and service access are planned to keep the screen performing reliably day after day.

Street-facing locations are exposed to sun, dust and humidity, so enclosures, finishes and lighting are specified for outdoor durability and straightforward long-term maintenance.

All fabrication for this project was carried out in-house at our Jebel Ali and Sharjah production facilities, from shop drawings through to on-site installation, so design intent, quality and programme stay under one roof.